The Scope 
Event Branding, Identity, Posters & Signage, User Interface Design, PowerPoint Template, Conference Collateral

The Challenge 
In 2015, KAL Design Co was hired to work with iLEVEL Solutions, to rebrand their 3rd annual "iNTERACT" conference which took place on Manhattan’s waterfront at Current – Pier 59, Chelsea Piers. 

The conference, brings the iLEVEL community together to network, learn, and influence the future of private capital information flows and analytics. Attendees have an opportunity to discover best practices for leveraging data flows, preview important new capabilities within iLEVEL, while sharing their experiences and ideas to guide future development.

The Solution 
We sat with the marketing and event management team to understand the value iLEVEL looked to deliver throughout the conference, and in every session they had planned. We learned what a great opportunity the conference was for iLEVEL clients to learn from on another other, and iLEVEL experts, how to drive even more value by leveraging the power of data. In addition, iLEVEL planned to unveil the product roadmap, and offer demonstrations of powerful new tools and capabilities.

While secondary, the Pier 59 location/views was subconsciously meant to further the message of new horizons and a bright future. Taking time to distill everything down, provided us the foundation to rebrand this conference that produced record results in attendance and engagement.  

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